You Are One Pitch Away from Changing the World
Don’t Let Opportunities Fall Through

Less than 6%* of Start-ups are funded
Hundreds of thousands of start-ups sprawl each year only in the US, yet only a handful of them receive funding from angel investment or venture capital. Why?
Many communicate but few truly connect.
Storytelling Matters
A multitude of entrepreneurs compete for a handful of investors, who have limited time and resources. Investors want to invest in start-ups that can communicate their potential clearly and efficiently.
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What is a perfect pitch?
Making a perfect pitch is like making a peanut butter jelly sandwich. It requires the perfect amount of peanut butter on one slide, which is all the business fundamentals, such as your business model, pricing strategy; on the other hand, you need the right amount of strawberry jelly, which is your passion, your why, the way how you tell the story. We need the right amount of both on the bread to make a perfect bite.
We are here to help you find the right balance on all your 12 slides so you can get YES immediately.

The VIP Pitch Service — Your Fast Track to YES
This isn’t a course or a lecture. It’s a high-touch, strategic engagement where we build your investor-ready pitch together.
In just one day, we’ll clarify your positioning, refine your message, and deliver a deck that balances logic and emotion — built to connect.

What We’ll Tackle:
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The real problem you’re solving and why it matters now
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Why your solution should exist — and why you should lead it
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How you meaningfully differentiate from competitors
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How to use storytelling to get an immediate YES
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The full investor narrative across all 12 core slides
The perfect pitch is like the perfect PB&J: one part strategy, one part story.
We'll help you find the right blend.
Only Need an Hour?
Start Small. Start Smart.
Not ready for the full VIP day?
You can book a 1-hour strategic session — a focused, fast-track deep dive.
In that hour, we can work on:
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Refining your pitch deck and positioning
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Crafting your founder story to resonate
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Mapping your fundraising strategy and outreach
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Identifying aligned investors and channels
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Strengthening LinkedIn presence or cold messaging
You’ll walk away with clarity, momentum, and actionable next steps — whether you’re gearing up to raise or already in motion.

Looking for Full Support?
We also offer customized VIP engagements starting at $10K.
Whether you need pitch coaching, storytelling, investor targeting, or full fundraising strategy — we tailor our services to your goals and timeline.
When you’re ready to go all-in, we’re here for that too.
We’ve helped 103+ founders across industries craft investor-ready stories that connect. From medical tech to SaaS, from Seed to Series B — our process gets results.
What We Deliver Together:
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Investment Deck: A clear, compelling story backed by traction and numbers
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Pitch Presentation: A message that adapts — elevator to the boardroom
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Customer Deck: A version of your story that wins enterprise clients
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Any other communication
We helped 300+ founders grow


















































Our Perfect Pitch Process
We understand that not all entrepreneurs are born-to-be salespeople.
That’s why we built our Perfect Pitch Process to help start-ups deliver their messages effectively.
Investment Deck
We provide a tailored investment deck that tells a compelling story of why investors should invest.
Pitch Deck
We prepare you with a pitch deck that can be customized as a full storyboard or an elevator pitch deck to effectively connect with your shareholders.
Customer Presentation
We offer an effective presentation deck for your start-up to secure key customers for your business

Frequently Asked Questions
What if I already have a pitch deck?
Great! We’ll help you refine it, align it with your strategy, and turn it into a story that gets YES. Most clients come with something — we make it sharper.
Do I need to have traction before I pitch?
Not necessarily. We help you highlight what you do have — vision, team, market insight — in a way that resonates with the right investors.
Is this only for tech companies?
Not at all. We’ve worked with founders in health, education, climate, SaaS, hardware, and beyond. The storytelling process works across industries.
What if I just need help with one section?
That’s where the 1-hour session comes in handy — we can focus on the section that matters most: your intro, your close, your story arc, or your ask.
AS SEEN IN
Meet Wen.
Founder, INNW Institute | Strategic Storytelling & Pitch Coach

Let’s connect — or click below to get started.
Hi, I’m Wen — your partner in building a pitch that gets results. I help entrepreneurs and visionaries turn bold ideas into powerful stories that raise capital, win customers, and accelerate growth. As the founder of INNW Institute, I’ve supported 103+ global founders in refining their message, mastering their pitch, and unlocking new opportunities. Collectively, our clients have raised over $53 million in funding and sales — and counting. I started my journey in a mountain village in China, taught myself English using cassette tapes, and eventually earned a Master’s in Marketing from UIUC and an MBA from Duke University. I’ve led business strategy at Dell Technologies, spoken on global stages including TEDx, and trained over 2,000 leaders through workshops, accelerators, and executive coaching. I’m also a certified Dale Carnegie leadership trainer, with deep expertise in communication and persuasion. Today, I work with mission-driven founders and executives to create investor-ready pitches, compelling brand narratives, and high-converting messaging — because in a crowded market, clarity is your greatest asset.