🚀 Most Important Go-To-Market Strategy FAQ 🚀
The 4 questions that every founder struggles to get right. 🤔
1️⃣ How do I find my ideal customer profile (ICP)?
❌ Implement a broad marketing strategy targeting a wide audience and create individualized profiles
✅ Identify the optimal target customers and prioritize efforts to engage and retain them
2️⃣ How do I run a successful sales call?
❌ Give a lengthy monologue describing the product or service
✅ Fully understand the prospect's challenges and provide specific solutions
3️⃣ How should I launch and establish my business in the market?
❌ Hire a sales team to "ensure" maximum growth
✅ If the product has self-serve adoption and viral potential, proceed with product-led growth (PLG)
4️⃣ What strategies can I employ to achieve precise forecasting?
❌ Base predictions solely on historical analysis
✅ Evaluate and update your sales opportunities at least once a week, on top of historical analysis
See the image below for further insights!
What do you think most founders get wrong when developing market strategies? 💬
Source: First Round Review
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